PHOENIX -- Avnet Electronics Marketing Americas, a business region of Avnet, Inc. (NYSE: AVT), has inked a distribution agreement with ROAL Electronics, a supplier of high-efficiency LED ballasts and LED power supplies, designed specifically for solid state lighting applications - such as high-brightness light emitting diodes (HBLEDs). ROAL Electronics' comprehensive product catalog includes solutions for HBLED power conversion as well as high-efficiency power conversion solutions for medical, telecom and industrial markets. Avnet will distribute ROAL's line of ballasts and power supplies throughout the Americas.
"Our customers, specifically solid state lighting OEMs, are faced with increasing demands on time and resources. Partnering with ROAL Electronics allows Avnet to provide innovative, pre-packaged, safety-certified driver solutions that eliminate excess engineering costs and save precious time," said Cary Eskow, director of technology for Avnet Electronics Marketing Americas.
Recognized as a leader in LED power technology, lighting OEMs look to ROAL for its range of easy to use LED lighting ballasts. "With Avnet's geographic footprint, excellent customer support and leading industry knowledge in lighting applications, OEMs will gain improved access to ROAL's LED power technology to enable more lighting companies to simplify their adoption of high-efficiency LED-based luminaries," said Donald Mulvey, executive vice president of ROAL Electronics USA, Inc.
To order ROAL products or for more information, please visit the Avnet Electronics Marketing website at www.em.avnet.com. A video of a ROAL-powered HBLED down light can be viewed at www.em.avnet.com/LIGHTFAIR.
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About ROAL Electronics
ROAL Electronics is an innovations company with a solid IP and product portfolio in Solid State Lighting electronics. It develops and manufactures high quality switch mode power supplies (SMPS), LED Drivers, High Power LED Modules, motor controls and user interface panels for appliances. ROAL offers some of the smallest, high performance and most reliable power conversion products in the industry today. More information is available at www.roallivingenergy.com.
About Avnet Electronics Marketing
Avnet Electronics Marketing is an operating group of Phoenix-based Avnet, Inc. that serves electronic original equipment manufacturers (EOEMs) and electronic manufacturing services (EMS) providers in more than 70 countries, distributing electronic components from leading manufacturers and providing associated design-chain and supply-chain services. The group's website is located at www.em.avnet.com.
Avnet, Inc. (NYSE:AVT), a Fortune 500 company, is one of the largest distributors of electronic components, computer products and embedded technology in the world. Avnet accelerates its partners' success by connecting the world's leading technology suppliers with a broad base of more than 100,000 customers and providing cost-effective, value-added services and solutions. For the fiscal year ended June 27, 2009, Avnet generated revenue of $16.23 billion. For more information, visit www.avnet.com.
Avnet Electronics Marketing
Bethany Helvie, Public Relations